Nov 062012

There’s a grow­ing con­ver­sa­tion about soft skills, and the need for them if we’re not only to thrive in tur­bu­lent times, but also to stay alive in the world of work. They are becom­ing the crit­ical factor in determ­in­ing who gets the job.

But do par­ents realise?

Mother & daughter / parent talking about soft skillsDo they know that their chil­dren aren’t get­ting an edu­ca­tion that includes skills that are essen­tial — per­son­ally and pro­fes­sion­ally -  in C21st? For example, accord­ing to a sur­vey by AXA, less than 1% of par­ents think cre­ativ­ity is a key skill for a suc­cess­ful work­ing life. This con­trasts with the 80% of CEOs in an Adobe study who said cre­ativ­ity is “crit­ical to eco­nomic growth”.

In coun­tries where soft skills are under­stood and included in edu­ca­tion, stand­ards are soar­ing. These coun­tries top the edu­ca­tional league tables, and their young people are being prop­erly pre­pared for adulthood.

Par­ents in the UK are con­cerned about edu­ca­tional standards.

Some know about the need for soft skills.

Hope­fully they’ll spread the con­ver­sa­tion to others.