How important are communication skills in today’s business?
A study by Accenture shows communication skills topping senior executives’ most valuable skills for business success list. These findings tally with most recent research. For example, take a look at the Grant Thorton report, where 55% of respondents cite lack of soft skills — communication, critical thinking, and problem solving abilities — as the most significant challenge in recruiting accounting professionals.
But there’s a mismatch between what employers and job seekers deem important.
A Canadian infographic highlights the disparity: 67% of senior executives believe soft skills are missing in candidates; 35% of candidates believe soft skills are important. While businesses are eager for improved soft skills — with communication skills often heading up their wishlist — job seekers haven’t fully cottoned onto this.
Seems like a clear route to a competitive advantage!
How good are your communication skills?
Whether you’re an employee, job seeker, freelancer…or employer, brush up up you communication skills and you’ll be in demand.