How do they do it?
What can a small organisation learn from these giants?
A key component of their ‘success mentality’ is prioritising the alignment of business activity to positive, powerful, authentic core values.
And, in order to do that, identifying your values is the first step.
When people are asked to consider their values they often select values they think they ought to have, rather than values they actually live by. OK, so a bit of discrepancy is fine – aiming to live up to the values we set ourselves and falling short on occasion is human. But if you rarely come close to a value, then it’s an illusion – and it’s not the basis for a business.
According to CMI research, 30% of managers ditch ethics in the workplace, routinely putting personal gain above principles. They’re living by their values…but probably not the ones they’d admit to.
Who would want to work in the kind of culture that this produces?
If any of your values are an illusion it’s impossible to align busines practices to them. Giving your values system an objective overhaul is the first step to being a great place to work. Whether you’re a giant corporation…or just you.
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